Privacy Policy

This Privacy Policy describes how **bellooro** ("we", "us", or "our") collects, uses, and protects your personal information when you visit or make a purchase from our website:
**bellooro.co.uk** (the "Site").

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### **Contact Information**

If you have any questions about this Privacy Policy or wish to make a complaint, you can contact us at:

**bellooro**
Address: 71–75 Shelton Street, Covent Garden, London WC2H 9JQ, United Kingdom
Phone: +44 20 7946 9958
Email: [support@bellooro.com](mailto:support@bellooro.com)

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### **Collecting Personal Information**

When you use our Site, we collect certain information to ensure a secure and smooth experience, including:

#### **1. Device Information**

* **Purpose:** To improve website performance and analyze usage
* **Collection Method:** Automatically via cookies and similar technologies
* **Data Collected:** Browser type, IP address, time zone, pages visited, and interaction data

#### **2. Order Information**

* **Purpose:** To process orders, payments, shipping, and communication
* **Collection Method:** Provided directly by you
* **Data Collected:** Name, shipping address, billing address, payment details, email address, and phone number

#### **3. Customer Support Information**

* **Purpose:** To provide customer service and respond to inquiries
* **Collection Method:** When you contact us

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### **Sharing Personal Information**

We only share your information when necessary with trusted parties, such as:

* Payment and shipping service providers
* E-commerce platforms used to operate the Site
* Legal authorities when required by law

We do not sell or rent your personal information to third parties.

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### **Advertising and Marketing**

We may use certain data to improve advertising and show content relevant to your interests.
You can opt out of targeted advertising through your browser settings or advertising platforms.

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### **Using Personal Information**

We use your personal information to:

* Process and fulfill orders
* Ship and track deliveries
* Communicate with you بشأن orders and offers
* Improve our services and user experience

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### **Legal Basis**

We process your data in accordance with applicable laws (such as GDPR) based on:

* Your consent
* Contract performance
* Legal obligations
* Legitimate business interests

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### **Data Retention**

We retain your personal data only for as long as necessary for the purposes described, unless you request deletion.

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### **Your Rights**

You have the right to:

* Access your personal data
* Correct or update your information
* Request deletion of your data
* Object to certain uses of your data

To exercise these rights, please contact us using the details above.

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### **Cookies**

We use cookies to:

* Improve website functionality
* Remember your preferences
* Analyze traffic
* Support marketing efforts

You can manage cookies through your browser settings.

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### **Do Not Track**

Our Site does not respond to "Do Not Track" signals due to the lack of a consistent industry standard.

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### **Updates**

We may update this Privacy Policy from time to time. Any changes will be posted on this page.

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### **Complaints**

If you are not satisfied with how we handle your data, you may contact the relevant UK data protection authority.

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**bellooro**
We are committed to protecting your privacy and building trust through transparency.